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Elevate from Tactical
to Strategic Category
Leadership with
Seek Data, Snowflake
& Atlas.

Category Analytics, redefined.

Please join us for an evening of drinks,
& hear from experts at SeekData, Snowflake, Atlas and Bayer.

Bentonville Brewing Company
Bentonville, Arkansas
September 14, 2022 | 5:30 - 7:30 pm

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CPG Happy Hour

Join us for an evening of drinks & hear experts at SeekData, Snowflake, Atlas and Bayer.

SEPTEMBER 14, 2022
5:30 - 7:30PM

Bentonville Brewing Company
901 SW 14th St, Bentonville, AR 72712 

Speakers

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Erik Mitchell
Founder &
Chief Strategy Officer
SeekData

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Sean Cline
Industry Lead
Retail/CPG Data Marketplace
Snowflake

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David Hannibal
EVP, Head of Product and Partnerships
SeekData

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Binn Ross
VP of Client Success
ATLAS Technology Group

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Freddy Guard
Industry Principle CPG
Snowflake

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Tom McDonald
VP of Sales
Walmart, Bayer

What You'll Learn

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How to build a foundation of data collaboration
with your most strategic data providers
 

How to enable your teams to dive deeper into
your data to gain more meaningful insights
​

How to create a new generation of insights by blending your most valuable data sources to tell
more robust Category stories

Agenda

  • Look at how leading-edge CPGs are elevating
    their Category Leadership capabilities
     

  • How to build robust foundations of data
    collaboration with Snowflake
     

  • Use cases from best-in-class Category Leadership teams
     

  • Customer Stories — Analytics Transformation at Bayer, Tom McDonald, VP of Sales, Walmart

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